Image building online is overrated, except in SNGs and late in MTTs.
You basically need to have the same players with you to capitalize. In Ring, the table is fluid, and even in MTTs, early, the table will change a lot.
In a SNG, where you're locked in with the same players a while, there can be some benefit to it, and Late in an MTT when things have settled down.
Even then, at Microlimits, it won't matter.
Just play your game, and make your money.