I'll add this nugget...

When I flop a set, my thought process is "how to get the money in?". Literally the first thing I'm thinking about is villain tendancies. Is he bad or good? What will he do if I bet? What will he do if I check? That's when I start thinking about his range, and the board texture.

If you "always" do a thing in poker, then you're making exactly the same mistake as you did when you got fucked opening AQ x3.