So, I'm slightly annoyed and concerned with a situation that keeps coming up. Right now my goal with AA and KK is to shove preflop. This means my normal procedure is to preflop raise to 4/5BB+limpers if it's limped to me. If it's raised I 3bet (how much depends, usually 2.5-3 times the raise).

Now, what happens is that recently I've lost several buyins when villain 4 bet me after that and I shoved for him to show up with AA.

Similar issue happens when there is raiser, 3better in front of me. I usually would aim to shove it all in. Sure, some times I have best hand but facing AA and losing buyins does get me thinking whether I should reevalute that play.

So, the question is. KK, always try to put it all in preflop (not by shoving immediately, but by raising whenever possible), or take on more conservative approach?